Ironically, WUHQ had served as a de facto satellite of WZZM for most of its history; its engineers had to switch to and from WZZM's signal on most occasions before the station was able to acquire a network feed from ABC.In 1982, the Northstar Television group (WZZM, along with WNAC-TV in Providence, Rhode Island and WAPT-TV in Jackson, Mississippi) was sold to Argyle Television Holdings II.
As a result, WZZM's signal barely reached Kalamazoo and just missed Battle Creek.
Until then, viewers outside of the reach of WZZM's signal relied on out-of-market stations from South Bend, Indiana or Lansing to view syndicated programs carried by WZZM. The station went off the air just 20 minutes later, after a tube on its transmitter failed; it returned to the air 10 minutes later.
WWTV in Cadillac, then on channel 13, was required to move to channel 9 as a result of the action. The celebratory opening show anchored by news director Jack Hogan.
In 2007, WZZM launced three websites co-developed with Gannett's Michigan newspapers: Michigan (now Moms Like Me.com), Michigan Smart Shopper.com, and My
Around the first week of October 2012, Gannett entered a dispute against Dish Network regarding compensation fees and Dish's Auto Hop commercial-skip feature on its Hopper digital video recorders.
On June 29, 2015, the Gannett Company split in two, with one side specializing in print media and the other side specializing in broadcast and digital media.